
Cowboy Group × Hemei Water Park | Water Playground Design of a 510㎡ Natural Immersive Children’s Water Play Area
I. Project Overview As “family traffic” becomes a key growth driver for water parks, Hemei Water Park faces a common industry challenge: how to ensure that families are willing to stay, play, and take great photos, while turning these experiences into sustained positive word-of-mouth. Located in Chifeng City, Inner Mongolia, Hemei Water Park covers a total area of approximately 510 square meters. Cowboy Group was commissioned to design and build a dedicated children’s water play area within its existing comprehensive indoor water park, taking full responsibility from initial concept through to final delivery. Serving children aged 3-12, the overall water playground design follows a natural theme. II. Core Water Playground Design Concept The design closely aligns with Hemei Water Park’s overarching natural-ecological landscape positioning. By incorporating botanical and rainforest-inspired elements throughout the children’s zone, the space is built around the central image of a playful “water playhouse.” The overall water playground design uses a fresh and bright color scheme to create a vibrant and natural atmosphere. Hand-painted floral and foliage patterns are applied to railings, platform guardrails, and entrance decorations, softening the industrial feel of the play structures and seamlessly integrating the water play area with the park’s surrounding landscape. The result is a fully immersive, nature-themed aquatic




